Blog

How to Save Money on Your Next Trade Show

June 25, 2019 - 4:42pm
Face -to-Face Marketing is more important than ever. We are seeing an increase in clients doing more shows and increasing their trade show budgets. There are a lot of factors that go into creating,...

5 Strategic Trade Show Changes to Win the Second Half

May 16, 2019 - 4:55pm
Now that it is almost half time for 2019, it is time to reflect on the first half of this year to see how you measure against your goals and budget and consider some game play changes to bring home a...

EXHIBITORLIVE 2019 Recap: What We Learned

April 3, 2019 - 4:00pm
It has been a month since we returned from EXHIBITORLIVE 2019 in Las Vegas, Nevada. For those of you who may not know what EXHIBITORLIVE is, it is the “trade show for trade shows”, where the biggest...
Reinvent your existing trade show exhibit

How To Refresh Your Current Trade Show Booth

February 19, 2019 - 3:28pm
Marketing goals, branding, color schemes and photography change constantly. There are many ways to update, revitalize and even repurpose your existing trade show display. What are your options?
Apple Rock LED Video Panels and Tiles

Apple Rock's Amazing LED Video Panel Exhibits

January 23, 2019 - 6:04pm
The WOW factor is what it is all about on the trade show floor and Apple Rock is leading the technology wave utilizing incredible LED Video Panels integrated directly into display designs.

Common Questions About Color in Trade Shows

February 20, 2017 - 8:55am
Jonathan Hackler, Apple Rock’s VP for Creative, brings exhibit booths to life by balancing color with other considerations. In this interview he shares some examples of how he addressing each client’...
visually stimulating hanging signs

Lady Gaga Obviously Loves Trade Show Displays

February 8, 2017 - 10:21am
Why and how did this half time show score a touchdown in the visual interest department? How does that relate to building an amazing booth? After all, well-executed stage, lights and A/V are really...
Branded Environments and Conference Booth Options

14 Key Trade Show and Branded Space Components

February 1, 2017 - 2:41pm
So many moving parts! Why go to different vendors when Apple Rock is a one-stop shop for all things involved in the trade show and branded environments world? Our years of experience and in-house...
The Apple Rock Trade Show Booth Display and Branded Space Design Process Image

Design, Build, Innovate - The Apple Rock Process

January 26, 2017 - 10:50am
What is the Apple Rock Process? “Our goal is to have long term relationships with our clients. We help you understand and balance the cost of display ownership, show services and production to...
trade show hanging signs photo

Hanging Structures - More Than Just Signs

January 19, 2017 - 2:26pm
Apple Rock specializes in Hanging Structures. Towering above the trade show floor or artfully suspended aloft in retail environments, these signs and objects add depth and visibility to your display...