Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll through our 35 years of expert advice or search by topic.)

Santa checking his list

Making a List and Checking it Twice

December 9, 2022 - 9:54am
Just as Santa reviews his lists to make sure no one is overlooked, being ready for next year’s trade show season is no different from being prepared for a long, cold, snowy winter. Whether you need...

Giving Thanks

November 14, 2022 - 10:20am
Here at Apple Rock we are profoundly thankful for our employees and our customers.  Without one we wouldn’t have the other.  Our customers are the reason we are able to do what we love doing;...
Tricks and treats

Tricks and Treats

October 12, 2022 - 3:18pm
By taking the time to know and understand your audience and tailoring your message to fit their needs, the payoff can be huge; in brand recognition, revenue and increased popularity. Remember:...
Back to school for exhibitors

Back to School for Exhibitors

September 21, 2022 - 12:19pm
Back to school has significance for the trade show industry because the trade show calendar tends to run concurrently with the school year. Early fall is a great time to rethink and refresh your...
LED video display panel

Introduction to LED Video Display Tiles

August 15, 2022 - 4:03pm
If you've ever wondered about adding LED video display tiles to your trade show or branded space, this article will explain some of the basics you should know...

And The 2018 MarCom Award Goes To...

October 23, 2018 - 6:59pm
Congratulations to the Apple Rock team yet again as they walked away with 2 more prestigious MarCom Awards, including a Platinum Award (highest honor) and Gold statuettes. ...
Your Display Is Your Brand

Event Vision: How To Make Your Booth Work For You

October 2, 2018 - 5:49pm
How do you extend your brand into your new display? A unique, eye-catching booth will be the buzz of a trade show and attract more of the right prospects, potential clients and media coverage. What...