Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll thru our 31 years of expert advise or search by topic.)

Giving Thanks

November 14, 2022 - 10:20am
Here at Apple Rock we are profoundly thankful for our employees and our customers.  Without one we wouldn’t have the other.  Our customers are the reason we are able to do what we love doing;...
Tricks and treats

Tricks and Treats

October 12, 2022 - 3:18pm
By taking the time to know and understand your audience and tailoring your message to fit their needs, the payoff can be huge; in brand recognition, revenue and increased popularity. Remember:...
Back to school for exhibitors

Back to School for Exhibitors

September 21, 2022 - 12:19pm
Back to school has significance for the trade show industry because the trade show calendar tends to run concurrently with the school year. Early fall is a great time to rethink and refresh your...
LED video display panel

Introduction to LED Video Display Tiles

August 15, 2022 - 4:03pm
If you've ever wondered about adding LED video display tiles to your trade show or branded space, this article will explain some of the basics you should know...
Zen Businessman Meditating

Plan Ahead: Next Year's Zen Trade Show Season Awaits

July 27, 2022 - 12:19pm
Early planning for next year's trade show season can make for a calmer process. What are your company’s objectives for next year? Will there be any new product launches? Does your booth need...

Top 5 Things to Know Before ExhibitorLIVE22

June 17, 2022 - 3:18pm
FACE TO FACE HAS NEVER BEEN MORE IMPORTANT, BUT WHAT HAS CHANGED SINCE COVID? Every day we engage with new and existing Exhibitors who have actively participated in shows for the 2021-2022 year and...

VLOG: ExhibitorLive 2021 Recap - Tips and Trends

November 22, 2021 - 5:47pm
Exhibiting at ExhibitorLive this year was poetic. After the impact 2020 had on the Live Events industry it was oh so sweet to be back on the show floor with some of industry colleagues. The main...

3 Reasons Trade Show Rentals Makes Sense

September 16, 2021 - 10:25am
When it comes to exhibiting at trade shows, one of the most important things is to make sure your brand stands out. But have you ever considered the different ways to acquire that custom design?

How Expedite Your Exhibit and Graphic Refresh

August 13, 2021 - 5:20pm
One of two things is probably causing you a little stress right now. You don’t know where to turn to get your exhibit materials ready for your upcoming events and/or you have waited to refresh your...

How to Avoid Exhibit Design Delays

July 21, 2021 - 11:10am
Welcome back to trade shows and live events! I want to address the elephant in the room not many people are talking about – Supply Chain Issues and Delays! I want to help you avoid any implications...

Apple Rock Wins 2021 Hermes Award

April 30, 2021 - 10:44am
Apple Rock Displays has once again been recognized for its creative designs, winning an award for all three custom trade show designs submitted under the Print Media | Advertising | Trade Show...