1. Home
  2. Blog

Search form

Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll through our 35 years of expert advice or search by topic.)

How to Save Time & Money with Trade Show Displays

March 27, 2023 - 12:00am
A quality-crafted trade show display should last several years, but its lifespan will vary depending on the frequency of use and how it’s stored. Exhibits get a lot of wear & tear when they’re...
Crowd facing stage at outdoor event

Time for Outdoor Marketing & Events

March 17, 2023 - 12:00am
Spring is approaching, and warmer temperatures mean more people want to be outside. That's why it's the perfect time to start thinking about hosting or sponsoring an outdoor marketing event...
Santa checking his list

Making a List and Checking it Twice

December 9, 2022 - 9:54am
Just as Santa reviews his lists to make sure no one is overlooked, being ready for next year’s trade show season is no different from being prepared for a long, cold, snowy winter. Whether you need...

Blog Categories

Giving Thanks

November 14, 2022 - 10:20am
Here at Apple Rock we are profoundly thankful for our employees and our customers.  Without one we wouldn’t have the other.  Our customers are the reason we are able to do what we love doing;...
Tricks and treats

Tricks and Treats

October 12, 2022 - 3:18pm
By taking the time to know and understand your audience and tailoring your message to fit their needs, the payoff can be huge; in brand recognition, revenue and increased popularity. Remember:...
Back to school for exhibitors

Back to School for Exhibitors

September 21, 2022 - 12:19pm
Back to school has significance for the trade show industry because the trade show calendar tends to run concurrently with the school year. Early fall is a great time to rethink and refresh your...
LED video display panel

Introduction to LED Video Display Tiles

August 15, 2022 - 4:03pm
If you've ever wondered about adding LED video display tiles to your trade show or branded space, this article will explain some of the basics you should know...
Zen Businessman Meditating

Plan Ahead: Next Year's Zen Trade Show Season Awaits

July 27, 2022 - 12:19pm
Early planning for next year's trade show season can make for a calmer process. What are your company’s objectives for next year? Will there be any new product launches? Does your booth need...

Top 5 Things to Know Before ExhibitorLIVE22

June 17, 2022 - 3:18pm
FACE TO FACE HAS NEVER BEEN MORE IMPORTANT, BUT WHAT HAS CHANGED SINCE COVID? Every day we engage with new and existing Exhibitors who have actively participated in shows for the 2021-2022 year and...