Trade Show Design

Trade Show Exhibit Design is an art and a science. Apple Rock offers our thoughts across a number of topics in exhibit design. 

Custom Trade Show Displays Increase ROI

How Custom Is Custom With Trade Show Booths?

June 13, 2018 - 6:06pm
Trade show displays kick start your event marketing with imagination and creativity in a 3-D space. How do you differentiate your exhibit from the rest of the competition in the hall? Let’s get...
Size options for trade show displays

Choosing the Right Trade Show Booth Size and Layout

October 13, 2017 - 3:51pm
There is always a display size “sweet spot” that efficiently accomplishes your marketing goals. How big should the booth be? What’s the layout? How do I make the right budget and ROI decisions? We...
Multi-Purpose and Effective Trade Show Exhibits

Why We Love This Island Display (and you should too!)

August 31, 2017 - 10:24am
An effectively designed island exhibit can provide a visually stunning and effective trade show presence that elevates any event marketing game to new heights. Let’s examine this custom island...
6 Trade Show Objectives and How To Achieve Them

6 Trade Show Objectives and How To Achieve Them

August 22, 2017 - 8:57am
Thorough brainstorming, research and understanding of your overall marketing strategy is key to defining the true purpose of your display. Have you clearly stated your objectives? Ask yourself these...
Winning Trade Show Display Themes

How To Create A Themed Display Without Being Cliche'

July 9, 2017 - 11:40am
Trade show attendees are bombarded with hundreds of display booths, intrusive marketing messages and loud stimuli. The difficulty for any exhibitor comes from finding balance between conveying your...
Late starts and missed deadlines lead to increased trade show costs

How Procrastination Shatters Your Trade Show Budget

June 7, 2017 - 4:27pm
A successful trade show display booth built on a tight budget inherently depends on not rushing the process, or worse, missing deadlines that cause a cascade of costs to balloon your budget in a...
Reinvent your existing trade show exhibit

How To Refresh Your Current Trade Show Booth

May 9, 2017 - 4:28pm
Marketing goals, branding, color schemes and photography change constantly. There are many ways to update, revitalize and even repurpose your existing trade show display. What are your options?