Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll thru our 31 years of expert advise or search by topic.)

Apple Rock Awarded Four Hermes Creative Awards

September 4, 2019 - 5:39pm
Apple Rock Displays has once again been awarded prestigious Platinum, Gold and Honorable Mention from the 2019 Hermes Creative Awards for excellence in trade show exhibit design.

How to Save Money on Your Next Trade Show

June 25, 2019 - 4:42pm
Face -to-Face Marketing is more important than ever. We are seeing an increase in clients doing more shows and increasing their trade show budgets. There are a lot of factors that go into creating,...

5 Strategic Trade Show Changes to Win the Second Half

May 16, 2019 - 4:55pm
Now that it is almost half time for 2019, it is time to reflect on the first half of this year to see how you measure against your goals and budget and consider some game play changes to bring home a...

EXHIBITORLIVE 2019 Recap: What We Learned

April 3, 2019 - 4:00pm
It has been a month since we returned from EXHIBITORLIVE 2019 in Las Vegas, Nevada. For those of you who may not know what EXHIBITORLIVE is, it is the “trade show for trade shows”, where the biggest...
Apple Rock Corporate Branded Environment Design

How To Start Designing Your Branded Corporate Space

May 3, 2017 - 3:16pm
How do you want your customers, visitors, vendors and employees to feel when they enter your doors? It can be a daunting task to take a blank or already existing corporate space like a lobby, meeting...

10 Quick Tips For Planning Outdoor Events

April 26, 2017 - 1:30pm
If you are new to planning outdoor events or tackling a new type of corporate or public happening we have some quick tips to make your task easier.
Apple Rock wins 4 more Hermes Awards

Apple Rock Wins 4 Hermes Creative Awards

April 17, 2017 - 11:37am
Apple Rock has again been awarded prestigious Platinum, Gold and Honorable Mention 2017 Hermes Creative Awards for excellence in trade show exhibits. View photos of the winning displays here...
Data Collection Flooring from Apple Rock

Collect Valuable Visitor Data Through Your Floor

March 29, 2017 - 5:57pm
This under-floor system instantly “detects, collects, and stores real-time data on the presence, exact location, movement, direction, and dwell time of people in a space.” Traffic flow, entry points...
Lightboxes are the hot trend in trade show displays

ExhibitorLive Hot Trend: Lightboxes

March 23, 2017 - 5:32pm
Lightboxes of all shapes, colors, and styles dominated ExhibitorLive. Framing, interesting shapes, A/V integration, new printing surfaces, G7 print-matching and hue-morphing color lighting are...