Blog

Hidden costs when buying a trade show exhibit

Trade Show Exhibit Purchases: Avoiding Hidden Costs

May 15, 2017 - 3:12pm
There are many “hidden” exhibit costs and factors that must be considered in any display purchase decision. Processes, design techniques, build pricing, warranties, materials used and long-term...
Reinvent your existing trade show exhibit

How To Refresh Your Current Trade Show Booth

May 9, 2017 - 4:28pm
Marketing goals, branding, color schemes and photography change constantly. There are many ways to update, revitalize and even repurpose your existing trade show display. What are your options?
Apple Rock Corporate Branded Environment Design

How To Start Designing Your Branded Corporate Space

May 3, 2017 - 3:16pm
How do you want your customers, visitors, vendors and employees to feel when they enter your doors? It can be a daunting task to take a blank or already existing corporate space like a lobby, meeting...

10 Quick Tips For Planning Outdoor Events

April 26, 2017 - 1:30pm
If you are new to planning outdoor events or tackling a new type of corporate or public happening we have some quick tips to make your task easier.
Apple Rock wins 4 more Hermes Awards

Apple Rock Wins 4 Hermes Creative Awards

April 17, 2017 - 11:37am
Apple Rock has again been awarded prestigious Platinum, Gold and Honorable Mention 2017 Hermes Creative Awards for excellence in trade show exhibits. View photos of the winning displays here...

Gearing Up for EXHIBITORLIVE 2016

February 10, 2016 - 12:44am
Are you gearing up for EXHIBITORLIVE 2016? In less than a month (February 28th – March 3rd), the top expo and conference for professionals in the trade show and event marketing world is taking Las...

Why Do You Go To Trade Shows & Events?

January 27, 2016 - 3:41pm
Every once in a while, I ask myself, "Are we creatures of habit or do we have a specific strategy for why we go to the events we go to?" I have been in this business for over 28 years, and...

Event Professionals, This Event Is A MUST!

January 26, 2016 - 10:48am
If you are in sales, marketing, or events, EXHIBITORLIVE is THE show to attend in 2016. It is the industry’s highest-rated training conference, and through sessions, learning tracks, and a trade show...

New Year’s Resolution: Lose (Exhibit) Weight

December 29, 2015 - 10:45am
According to Statistic Brain Research Institute, the #1 New Year’s resolution for 2015 was to lose weight. At the end of a trade show season, you may be looking to do the same for your exhibit. The...