Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll thru our 31 years of expert advise or search by topic.)

VLOG #6: Rapid COVID Testing Program

August 12, 2020 - 11:04am
Apple Rock has been in the face-to-face marketing business for over 32 years as a custom solutions provider. Given our innate ability to help clients with their custom needs, it only made sense to...

Create Your Own Event

July 29, 2020 - 11:16am
Now is a great time to create your own event to stay in front of your customers. Whether it is an Open House (by appointment only), hotel meeting or full-on mobile marketing event, do what works...

Refresh Your Office. Bring In the Outside!

July 9, 2020 - 6:35pm
Actively cleaning and preparing your office for The Great Reopening is a given, but what if you also took advantage of this moment to refresh your office space and bring a little of the outside...

VLOG #5: Get Your Brand In Front of Your Customers

June 24, 2020 - 6:07pm
It is so important to stay in front of your customers, even if you can't do it in person right now. Branded promotional items (also known as SWAG) are a great way to get your brand in front of...

Got Big Plans This Summer?

June 12, 2020 - 11:56am
2020 sure has thrown us a curve ball, but Summer is here, and people are craving face-to-face interactions. When the weather turns warm, and as the days get longer, people want to get outside and...

Creative Partitions for Any Business

May 28, 2020 - 10:05am
So many businesses are trying to figure out how to safely reopen and get back to work. Regardless if you are a restaurant or a corporate office, you most likely will have to make some modifications...
5 Easy Ways To Afford A Custom Trade Show Exhibit

5 Easy Ways To Create A Custom Booth On A Budget

June 25, 2018 - 4:37pm
The thought of a completely custom trade show display might send visions of dollar signs dancing through your head. However, creating a cost-effective, one-of-a-kind event marketing platform on a...
Custom Trade Show Displays Increase ROI

How Custom Is Custom With Trade Show Booths?

June 13, 2018 - 6:06pm
Trade show displays kick start your event marketing with imagination and creativity in a 3-D space. How do you differentiate your exhibit from the rest of the competition in the hall? Let’s get...
Size options for trade show displays

Choosing the Right Trade Show Booth Size and Layout

May 13, 2018 - 3:51pm
There is always a display size “sweet spot” that efficiently accomplishes your marketing goals. How big should the booth be? What’s the layout? How do I make the right budget and ROI decisions? We...