Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll through our 35 years of expert advice or search by topic.)

Santa checking his list

Making a List and Checking it Twice

December 9, 2022 - 9:54am
Just as Santa reviews his lists to make sure no one is overlooked, being ready for next year’s trade show season is no different from being prepared for a long, cold, snowy winter. Whether you need...

Giving Thanks

November 14, 2022 - 10:20am
Here at Apple Rock we are profoundly thankful for our employees and our customers.  Without one we wouldn’t have the other.  Our customers are the reason we are able to do what we love doing;...
Tricks and treats

Tricks and Treats

October 12, 2022 - 3:18pm
By taking the time to know and understand your audience and tailoring your message to fit their needs, the payoff can be huge; in brand recognition, revenue and increased popularity. Remember:...
Back to school for exhibitors

Back to School for Exhibitors

September 21, 2022 - 12:19pm
Back to school has significance for the trade show industry because the trade show calendar tends to run concurrently with the school year. Early fall is a great time to rethink and refresh your...
LED video display panel

Introduction to LED Video Display Tiles

August 15, 2022 - 4:03pm
If you've ever wondered about adding LED video display tiles to your trade show or branded space, this article will explain some of the basics you should know...

Apple Rock Wins 5 Hermes Creative Awards

April 14, 2020 - 5:03pm
It was announced last week that Apple Rock Displays has once again been recognized for its creative designs, winning an award for all five custom trade show designs submitted under the Print Media |...

VLOG #3: Things Will Get Better. Are You Ready?

April 8, 2020 - 3:29pm
In this week's VLOG, Eric Burg shares more ideas on how to get through these tough times and take advantage of vendor capacities. Now is actually the best time to plan to be ready to hit the...

Have A Plan: 3 Things You Should Do Now

March 31, 2020 - 11:39am
Let’s fast forward a couple of months… what do you see? I see a busy freaking summer! Shows that were never there before are filling in our summer schedules, and soon enough we will have fall shows...

VLOG #1: Ways to Stay In Front of Your Customers

March 17, 2020 - 11:55am
We are living in different times right now with COVID-19 causing delays, closures and shifts in business plans. Let us help you get ahead of it with alternative ways to stay in front of your...