Blog

How To Create A Themed Display Without Being Cliche'

July 9, 2017 - 11:40am
Trade show attendees are bombarded with hundreds of display booths, intrusive marketing messages and loud stimuli. The difficulty for any exhibitor comes from finding balance between conveying your...
Late starts and missed deadlines lead to increased trade show costs

How Procrastination Shatters Your Trade Show Budget

June 7, 2017 - 4:27pm
A successful trade show display booth built on a tight budget inherently depends on not rushing the process, or worse, missing deadlines that cause a cascade of costs to balloon your budget in a...
Two Story Trade Show Display Photo

Double Deck Trade Show Booth Trends in 2017

December 21, 2016 - 2:31pm
You rented that trade show space, including the vertical space above you. Why not use it? One of the hottest trade show trends heading into 2017 is the two-story or double-decker display. And...

CES Guide: Vegas To-Do's For Trade Show Fun Primary tabs

December 11, 2016 - 10:15am
We’ve done a deep dive into the Sin City scene and come up with a few must-sees across the spectrum of Vegas experiential possibilities – do you want adrenaline rushes, serene spa moments, cuisine,...
Custom Rental Display from Apple Rock photo

Top 6 Benefits of Renting a Custom Trade Show Display

November 14, 2016 - 11:58am
“Do we rent a trade show display from Apple Rock or purchase one?” There are many pros and cons for each approach and in this week’s blog we will address the myriad benefits of renting your trade...