Blog

Renting Trade Show Displays Allows for Unique Brand Marketing Events

Maximizing Event Flexibility with Display Rentals

September 21, 2017 - 9:54am
Display rentals gives you the flexibility to have unique brand experiences for every show. Keep aspects that worked in the past and implement new branding, product images and demonstrations...
Multi-Purpose and Effective Trade Show Exhibits

Why We Love This Island Display (and you should too!)

August 31, 2017 - 10:24am
An effectively designed island exhibit can provide a visually stunning and effective trade show presence that elevates any event marketing game to new heights. Let’s examine this custom island...
6 Trade Show Objectives and How To Achieve Them

6 Trade Show Objectives and How To Achieve Them

August 22, 2017 - 8:57am
Thorough brainstorming, research and understanding of your overall marketing strategy is key to defining the true purpose of your display. Have you clearly stated your objectives? Ask yourself these...
Apple Rock MarCom Awards

Apple Rock Wins 5 MarCom Awards

March 1, 2017 - 11:00am
Congratulations to the Apple Rock team yet again as they walked away with 5 more prestigious MarCom Awards, including a Platinum Award (highest honor), two Gold statuettes and two honorable mentions.
Schleich Display New York Toy Fair Assembly

Schleich Time-Lapse Display Assembly Video

February 23, 2017 - 10:00am
This time-lapse video of the New York Toy Fair assembly of the Apple Rock built Schleich booth gives you a sense of the organization and planning that goes into the creation, packaging, shipping,...

Common Questions About Color in Trade Shows

February 20, 2017 - 8:55am
Jonathan Hackler, Apple Rock’s VP for Creative, brings exhibit booths to life by balancing color with other considerations. In this interview he shares some examples of how he addressing each client’...
visually stimulating hanging signs

Lady Gaga Obviously Loves Trade Show Displays

February 8, 2017 - 10:21am
Why and how did this half time show score a touchdown in the visual interest department? How does that relate to building an amazing booth? After all, well-executed stage, lights and A/V are really...
Branded Environments and Conference Booth Options

14 Key Trade Show and Branded Space Components

February 1, 2017 - 2:41pm
So many moving parts! Why go to different vendors when Apple Rock is a one-stop shop for all things involved in the trade show and branded environments world? Our years of experience and in-house...