Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll thru our 31 years of expert advise or search by topic.)

VLOG #6: Rapid COVID Testing Program

August 12, 2020 - 11:04am
Apple Rock has been in the face-to-face marketing business for over 32 years as a custom solutions provider. Given our innate ability to help clients with their custom needs, it only made sense to...

Create Your Own Event

July 29, 2020 - 11:16am
Now is a great time to create your own event to stay in front of your customers. Whether it is an Open House (by appointment only), hotel meeting or full-on mobile marketing event, do what works...

Refresh Your Office. Bring In the Outside!

July 9, 2020 - 6:35pm
Actively cleaning and preparing your office for The Great Reopening is a given, but what if you also took advantage of this moment to refresh your office space and bring a little of the outside...

VLOG #5: Get Your Brand In Front of Your Customers

June 24, 2020 - 6:07pm
It is so important to stay in front of your customers, even if you can't do it in person right now. Branded promotional items (also known as SWAG) are a great way to get your brand in front of...

Got Big Plans This Summer?

June 12, 2020 - 11:56am
2020 sure has thrown us a curve ball, but Summer is here, and people are craving face-to-face interactions. When the weather turns warm, and as the days get longer, people want to get outside and...

Creative Partitions for Any Business

May 28, 2020 - 10:05am
So many businesses are trying to figure out how to safely reopen and get back to work. Regardless if you are a restaurant or a corporate office, you most likely will have to make some modifications...

5 Strategic Trade Show Changes to Win the Second Half

May 16, 2019 - 4:55pm
Now that it is almost half time for 2019, it is time to reflect on the first half of this year to see how you measure against your goals and budget and consider some game play changes to bring home a...

EXHIBITORLIVE 2019 Recap: What We Learned

April 3, 2019 - 4:00pm
It has been a month since we returned from EXHIBITORLIVE 2019 in Las Vegas, Nevada. For those of you who may not know what EXHIBITORLIVE is, it is the “trade show for trade shows”, where the biggest...
Reinvent your existing trade show exhibit

How To Refresh Your Current Trade Show Booth

February 19, 2019 - 3:28pm
Marketing goals, branding, color schemes and photography change constantly. There are many ways to update, revitalize and even repurpose your existing trade show display. What are your options?
Apple Rock LED Video Panels and Tiles

Apple Rock's Amazing LED Video Panel Exhibits

January 23, 2019 - 6:04pm
The WOW factor is what it is all about on the trade show floor and Apple Rock is leading the technology wave utilizing incredible LED Video Panels integrated directly into display designs.