Blog

How To Create A Themed Display Without Being Cliche'

July 9, 2017 - 11:40am
Trade show attendees are bombarded with hundreds of display booths, intrusive marketing messages and loud stimuli. The difficulty for any exhibitor comes from finding balance between conveying your...
Late starts and missed deadlines lead to increased trade show costs

How Procrastination Shatters Your Trade Show Budget

June 7, 2017 - 4:27pm
A successful trade show display booth built on a tight budget inherently depends on not rushing the process, or worse, missing deadlines that cause a cascade of costs to balloon your budget in a...
visually stimulating hanging signs

Lady Gaga Obviously Loves Trade Show Displays

February 8, 2017 - 10:21am
Why and how did this half time show score a touchdown in the visual interest department? How does that relate to building an amazing booth? After all, well-executed stage, lights and A/V are really...
Branded Environments and Conference Booth Options

14 Key Trade Show and Branded Space Components

February 1, 2017 - 2:41pm
So many moving parts! Why go to different vendors when Apple Rock is a one-stop shop for all things involved in the trade show and branded environments world? Our years of experience and in-house...
The Apple Rock Trade Show Booth Display and Branded Space Design Process Image

Design, Build, Innovate - The Apple Rock Process

January 26, 2017 - 10:50am
What is the Apple Rock Process? “Our goal is to have long term relationships with our clients. We help you understand and balance the cost of display ownership, show services and production to...
trade show hanging signs photo

Hanging Structures - More Than Just Signs

January 19, 2017 - 2:26pm
Apple Rock specializes in Hanging Structures. Towering above the trade show floor or artfully suspended aloft in retail environments, these signs and objects add depth and visibility to your display...
Trade Show and Conference Display Flooring

Display Flooring Options: Grounds for Success

January 11, 2017 - 10:44am
New flooring materials, printing capabilities and design trends have opened up an incredible array of flooring variations that can make a huge impact. The options can be overwhelming but when...