Blog

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

(Newest blogs always stay on top, but scroll through our 35 years of expert advice or search by topic.)

The Designer's Toolbox - Entry 03: A Gray Area

February 29, 2024 - 1:11pm
Ready for a much needed conversation. A topic that most think is very straight forward, but actually has quite a few variables to achieve the best outcome. Let’s talk COLOR in the large format...

The Value of Custom Builds for Trade Show Exhibitions

February 12, 2024 - 3:22pm
When it comes to trade shows, standing out is not just an option—it's a necessity! Learn more about the world of custom trade show exhibits; they are strategic tools that can elevate your brand...

What is a General Session and Why You Should Attend

July 18, 2014 - 2:46pm
A general session is a major part of all trade shows and conferences. These meetings are usually held on opening day at traditional trade shows, but breakout sessions are also held throughout the...

Tips for Preparing To Exhibit in Chicago

July 11, 2014 - 9:23am
Exhibiting at a trade show in Chicago is different than almost any other city due to the extensive labor union laws. Although it has become easier over the years, there are still lots of rules you...

Top Trade Show Entertainment Ideas

July 8, 2014 - 3:52pm
The goal for your trade show may be to generate more qualified leads, increase sales, or boost brand awareness. In order to achieve any of these goals, enticing attendees to visit your booth is a...