Trade Show Design

Trade Show Exhibit Design is an art and a science. Apple Rock offers our thoughts across a number of topics in exhibit design.

Planning for Trade Show Color Consistency

July 6, 2016 - 1:27pm

Do your color homework and make your interactions with your exhibit designer produce the results you want!

Refresh A Dated Exhibit On A Budget

June 28, 2016 - 10:18am

As you start thinking about your next show, you may recall that the condition of your exhibit at the last show was…well…a little antiquated. So what do you do if your exhibit is looking tired and...

The Power of Color for Your Trade Show Exhibit

June 22, 2016 - 8:13am

Your brand color palette sends a powerful message about your company. Use a few simple techniques to unleash its power to engage and intrigue trade show visitors. ...

Why Use a Trade Show Display Company to Design Lobbies and Retail Spaces

December 2, 2014 - 5:00pm

The application of design, engineering and fabrication are the same or very similar whether we are constructing a temporary exhibit or a permanent lobby. A trade show booth or branded space tells...

Strategy for Designing a Trade Show or Conference Exhibit

May 27, 2014 - 5:32pm

Trade shows and conferences are a terrific way to increase brand awareness, promote products or services, generate leads and gain sales, however you only have seconds to capture potential prospects...

Your goals should drive your design

May 15, 2014 - 5:13pm

More often than not, the fundamental question “What are you trying to achieve?” hasn’t been asked. Numerous reasons abound as to why no one has asked, ranging from “It’s been done this way for years...

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