Trade Show Design

Trade Show Exhibit Design is an art and a science. Apple Rock offers our thoughts across a number of topics in exhibit design. 

Size options for trade show displays

Choosing the Right Trade Show Booth Size and Layout

May 13, 2018 - 3:51pm
There is always a display size “sweet spot” that efficiently accomplishes your marketing goals. How big should the booth be? What’s the layout? How do I make the right budget and ROI decisions? We...
Multi-Purpose and Effective Trade Show Exhibits

Why We Love This Island Display (and you should too!)

August 31, 2017 - 10:24am
An effectively designed island exhibit can provide a visually stunning and effective trade show presence that elevates any event marketing game to new heights. Let’s examine this custom island...
Winning Trade Show Display Themes

How To Create A Themed Display Without Being Cliche'

July 9, 2017 - 11:40am
Trade show attendees are bombarded with hundreds of display booths, intrusive marketing messages and loud stimuli. The difficulty for any exhibitor comes from finding balance between conveying your...
Late starts and missed deadlines lead to increased trade show costs

How Procrastination Shatters Your Trade Show Budget

June 7, 2017 - 4:27pm
A successful trade show display booth built on a tight budget inherently depends on not rushing the process, or worse, missing deadlines that cause a cascade of costs to balloon your budget in a...
Apple Rock wins 4 more Hermes Awards

Apple Rock Wins 4 Hermes Creative Awards

April 17, 2017 - 11:37am
Apple Rock has again been awarded prestigious Platinum, Gold and Honorable Mention 2017 Hermes Creative Awards for excellence in trade show exhibits. View photos of the winning displays here...
Apple Rock MarCom Awards

Apple Rock Wins 5 MarCom Awards

March 1, 2017 - 11:00am
Congratulations to the Apple Rock team yet again as they walked away with 5 more prestigious MarCom Awards, including a Platinum Award (highest honor), two Gold statuettes and two honorable mentions.

Common Questions About Color in Trade Shows

February 20, 2017 - 8:55am
Jonathan Hackler, Apple Rock’s VP for Creative, brings exhibit booths to life by balancing color with other considerations. In this interview he shares some examples of how he addressing each client’...
The Apple Rock Trade Show Booth Display and Branded Space Design Process Image

Design, Build, Innovate - The Apple Rock Process

January 26, 2017 - 10:50am
What is the Apple Rock Process? “Our goal is to have long term relationships with our clients. We help you understand and balance the cost of display ownership, show services and production to...
Two Story Trade Show Display Photo

Double Deck Trade Show Booth Trends in 2017

December 21, 2016 - 2:31pm
You rented that trade show space, including the vertical space above you. Why not use it? One of the hottest trade show trends heading into 2017 is the two-story or double-decker display. And...