Custom Trade Show Displays Increase ROI

How Custom Is Custom With Trade Show Booths?

Trade show displays kick start your event marketing with imagination and creativity in a 3-D space. How do you differentiate your exhibit from the rest of the competition in the hall? Let’s get custom…

Displays offer the unique opportunity to bring your product to life in a multi-level, multi-view and multi-functional marketing environment. It is cliché to say that the sky is the limit when it comes to display design, but today’s top design house fabricators, machinists, woodworkers, graphic designers and tech experts all work together to build exhibits that wow, excite and engage your audience.


Why Go Custom?

The best design houses create true branded environments that stand out from the crowd, which can be challenging in the frantic environment of a trade show. A typical, run of the mill booth will just not cut it when you want to make that big splash. It’s vital not to fade into the background with the rest of the ho-hum exhibits around you.

Custom purchase or custom rentals provide hundreds of options within each category:

  • Size (in all dimensions)
  • Design and Floor plan
  • Function
  • Branding
  • Graphics
  • Lighting
  • Flooring
  • Hanging Structures
  • A/V
  • Technology and Interactive

One-of-a-kind Looks

Regardless of the type of display your marketing plans call for, from a storefront, an interactive display, or a space for hands-on demonstrations, the best trade show houses will have all the capabilities needed to create it. Add custom graphics that amplify your brand image and message far and wide and you’ve got an exhibit that increases ROI and helps your team achieve marketing objectives for every show. If you can dream it, it can be built.

Design Flexibility

Many marketing plans call for varied floor plans and configurations of exhibits at different trade shows throughout the year.  Custom designs can be configured with many swappable features. Whole sections of the display can be added or removed depending on the size of the show and your marketing objectives. Graphics, lighting, hanging structures and more can be customized on a show-to-show basis while maintaining the core structure of your custom display.

Feature Your Latest and Greatest - Rentals

Does your company have frequent product rollouts or seasonal campaigns? Custom rental displays are also an option. A hybrid purchase/rental program allows you to utilize what you need at that moment, even if it’s one-time event. There are always many options to fit your budget and important event dates.

Working With A Great Design House

By working with a full-service design house, you’ll get full support for everything from planning and design to graphics, logistics and more so you can get the most out of your custom exhibit and your event budget. The goal is to maximize your ROI and to make your event planning easier. Let’s customize together!

Schedule your Design Consultation today to get started on your custom design for your fall show program.