interactive trade show technology open house

Apple Rock’s Adapt Technology Open House was a huge success

In case you missed it, we would like to highlight some of the state-of-the-art technologies we showcased at our main headquarters in Greensboro, NC.

PSAV, our in-house audio visual company showed off projection mapping that can transform any object into live graphics that match your brand and provide the wow factor that may be missing from your current exhibit.

An augmented reality App can transform your display and bring your brand to life using hidden pictures that literally pop off the screen when viewed through smart phones or tablet applications. Many augmented reality applications are completely customizable and will help your brand stand out on the show floor.

We had innovative Facial Detection software and Movement Tracking devices on display for people to experience this new form of analytic technology. Combining these two technologies can help your company get to know potential customers better in several ways. Facial detection can tell which graphics illicit emotions and what emotions, helping your company decide what aspects work and what doesn’t within the exhibit. The movement tracking devices show traffic patterns of attendee visiting your exhibit. It also provides real time demographics- did you have more male or female attendees in your booth, along with age demographics and emotional response.

Adapt inTouch interactive technology such as iPad Apps, interactive tables and walls powered by T1Visions can help you improve the quality and quantity of leads. We showcased this award winning multi-touch technology. We debuted the latest updates and new features like ThinkHub, a multi user collaborative tool and the new email cart.

One of the easiest ways to capture valuable marketing data and increase opt-in for all types of digital marketing campaigns is with a custom survey from Apple Rock.

We featured our own Text-to-Win SMS Marketing Campaign during our open house. Attendees were encouraged to text “leadchamp” to 313131 to receive 10% off Interactive Technology. This technology allows your company to engage specific audiences after they have left your booth. You too can play in our text-to-win, available until 9/30/2014.

Become the #leadschamp of your company! Apple Rock can add technology to your existing booth to give it new life, increase leads, and optimize results.

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