Blog

Event Planning Schedule

Back To School For Event Planners

August 11, 2018 - 9:51pm
The back to school routine triggers the same type of response in Event Managers. It’s time to get ready for the upcoming Trade Show Season. With careful planning and thoroughness you too can get...
5 Easy Ways To Afford A Custom Trade Show Exhibit

5 Easy Ways To Create A Custom Booth On A Budget

June 25, 2018 - 4:37pm
The thought of a completely custom trade show display might send visions of dollar signs dancing through your head. However, creating a cost-effective, one-of-a-kind event marketing platform on a...
Custom Trade Show Displays Increase ROI

How Custom Is Custom With Trade Show Booths?

June 13, 2018 - 6:06pm
Trade show displays kick start your event marketing with imagination and creativity in a 3-D space. How do you differentiate your exhibit from the rest of the competition in the hall? Let’s get...

DEB's Custom Rental Exhibit at ISSA

October 23, 2015 - 9:15am
Customized rentals are a real thing. Not many display houses are willing to go that extra mile and build a custom display for a client that is not going to buy it. Apple Rock does! No one wants to...

Trade Show Overages and Ways to Minimize Them

October 21, 2015 - 5:24pm
As an Event Planner, your goal is to put on a hugely successful event while staying within (or under) budget. On the trade show floor there can be things that happen that push you over your expected...

What’s New At Apple Rock

October 12, 2015 - 4:23pm
Every once and a while we like to toot our own horn and share with you all the advancements we are making at Apple Rock to offer better products and services to you. This month we are pleased to...

Tips for Maximizing your Exhibit Goals

October 1, 2015 - 11:52am
As an Exhibit Manager, your goal is to get a return on objective (ROO) at each event you participate in. The objective for each event can vary depending on its scope, audience, and format. While it...