Blog

And The 2018 MarCom Award Goes To...

October 23, 2018 - 6:59pm
Congratulations to the Apple Rock team yet again as they walked away with 2 more prestigious MarCom Awards, including a Platinum Award (highest honor) and Gold statuettes. ...
Your Display Is Your Brand

Event Vision: How To Make Your Booth Work For You

October 2, 2018 - 5:49pm
How do you extend your brand into your new display? A unique, eye-catching booth will be the buzz of a trade show and attract more of the right prospects, potential clients and media coverage. What...

Flooring: The Path to Greater ROI

December 3, 2015 - 10:34am
At most shows, you are paying for the “concrete,” which means you are responsible for the flooring to go on top. Unfortunately this is not always the first thing that is considered when designing...

The Final Steps of Trade Show Planning

December 1, 2015 - 1:23pm
As your show date comes closer, the 6 months leading up to your event require you to finalize a lot of details and orders so that the show goes as seamlessly as possible. Last month we talked about...

We Stop to Reflect and Share Our Thanks

November 25, 2015 - 8:51pm
Thanksgiving is the time of year where people pause for a moment, and reflect on what they are thankful for. We at Apple Rock followed suit and some of our employees shared what they like best about...

Holiday Gifts

November 24, 2015 - 11:06am
As the leaves start falling and the days become shorter, it’s clear that the holidays are quickly approaching. While you are always thankful for your clients, it’s a nice gesture to send along...

Sales Process On The Show Floor

November 18, 2015 - 10:59am
The trade show floor offers a prime opportunity to meet a prospective client and sell – all within the confines of the convention hall. The selling process, therefore, may be quite different from...