Outdoor Events - Event Planning

Trade Show Staff Training

A Positive Attitude = Trade Show Success

August 20, 2015 - 11:31am
Exhibitors that have planned ahead for the show and communicated those plans clearly with their employees are more likely to keep a positive attitude. When employees face the inevitable challenges...

Should I Rent or Purchase my Exhibit?

January 27, 2015 - 1:55pm
The question of renting trade show exhibits versus purchasing them, is one that has been around for a long time. Many first time exhibitors and seasoned trade show veterans battle between renting and...
Dedicated Trade Show Supervisor

Why Hire a Full Service Trade Show Supervisor

October 28, 2014 - 8:49pm
Here at Apple Rock, we always say that planning is the key to hosting a successful face-to-face marketing event, and while this is true, you will also find that there can be lots of unknown varibles...

How Labor Teams can Make Trade Show Execution Turnkey

October 7, 2014 - 6:10pm
You have reserved your company’s exhibit space in an upcoming trade show, your exhibit has been built, so now it’s time to start thinking about installing and dismantling your booth on the show floor...

Increase Trade Show ROI by Decreasing Collateral Costs

September 9, 2014 - 9:57pm
One of the most important things an Event Manager has to keep in check is their budget. Many event managers struggle with figuring out the best way to reduce expenses and have a positive effect on...