Your trade show booth serves as a direct, powerful reflection of the quality, image, and service of your company and its products. Your trade show booth must make a strong first impression and communicate your message in a matter of seconds, attracting prospects with just a glance at your booth, encouraging them to learn more about what you have to offer!

How to Select the Right Trade Show Booth: 7 Tips To Help Get You Started!

When choosing a trade show booth, answer these questions to help you determine the type, size, design and configuration you need:

1. What are your objectives for attending the trade show?
2. How will you achieve those objectives through your trade show booth?
3. Do you have a trade show booth at a national, regional or local show? Consider the audience.
4. What location type (in-line, corner, end, island) and size of trade show booth will you reserve?
5. How many events will you participate in annually? Will this trade show booth go to every one or do you need separate trade show booths?
6. How will you likely transport your trade show booth to each show?
7. How much money are you willing to invest in your trade show booth? Your trade show booth, lighting, and accessories can range from under $1,000 to $20,000+ for a top-end trade show booth.

Here's a descriptive listing of some standard types of trade show booths.

Apple Rock’s experience does not stop with tradeshow booth design. We are a FULL SERVICE one stop source for all your event planning solutions.